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[Zoom] AI-Powered GTM: A GBx Founder’s Perspective

Tuesday 27 January 2026

Event Details

Details
Date:

January 27

Time:

09:00 am - 10:00 am

Organizer

3nd-party

Join Matej Metkovic, CEO & Founder of Wasteless Bio, for a practical deep-dive into implementing AI across your go-to-market strategy. Wasteless Bio is a platform marketplace revolutionising the way life science organisations manage surplus and underutilised products.

Drawing from real-world experience scaling a B2B sales operation, Matej will share the specific tools, agents, and automations his team has deployed to achieve unprecedented productivity—enabling each sales rep to manage 600+ leads alongside other work with moving towards the vision of 0 click/admin salesforce managing over 1k leads effectively.

​This session covers:

  • ​High-leverage AI use cases in product, operations, and sales

  • ​Implementing agents and bots that deliver 10-100x productivity gains

  • ​Building a “zero-click Salesforce” where reps focus solely on meetings and closing

  • ​Sales process overview (channels and strategy)

  • ​Low-hanging fruit opportunities for immediate implementation

​Designed for technical founders and non-commercial professionals looking to learn and scale their GTM motion with minimal resources. Expect actionable insights, live examples, and an open Q&A for sharing experiences across the community.

9AM PT / 5PM GMT on Zoom.

Date and Time

27/01/2026
09:00 AM - 10:00 AM (PST)
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